JULIUS GUEVARRA
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identity design


GRAPHIC DESIGN

About the project.



It would be definitely hard for me to seek for a job knowing that a lot of competitors with the same level of my skills will be getting on my way to get the first job. Probably my best solution was to create a personal identity that truly speaks to my personality and my work. Something that will make an absolute impression on potential employers and display my skills of creating complex and awesome designs.



Platform

None
Category

Design
Designer

Julius Guevarra

Tools Used

Adobe Photoshop/   Adobe Illustrator


VIEW IN BEHANCE
Sketching

My first process begins with traditional sketching. With a pen and paper, I sketch out designs/ideas that come to my mind. It's a great way to quickly explore concepts.


Identity-sketching

With the sketches done, I converted them into a vector. I did it as quick as possible. After it is done, I shared my designs in social media groups that I'm in, especially in my graphic design groups. I asked for their critiques and comments about my designs. I let them choose which design they prefer from a designer’s perspective.


Exploration

After posting my designs in social media and gather their critiques and comments, these following designs caught their attention. I then made further studies to choose which one stood out from the rest.


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Verdicts
Color and Typography

I chose color blue for my brand which is my favorite color as it also represents calmness and trust. I want people to feel the presence of my brand the way I represent myself as a designer. With a combination of a sans-serif font for a strong and modern brand.


Color and typography
Logo Refinement

After a tiring days of the process and carrying out a research, it's now time for the construction and refinement of the logo. In this phase, I made the changes that would make the chosen logo even better as suggested by fellow designers.


Logo construction
Animation
Finalized Version

The logo's look on different background color.


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Scaling

Logo scaling
Pattern

Logo pattern
Application

With a lot of basic elements completed, I designed necessary stationary once I began to apply for jobs and to network. This included business cards and a resume/cv.


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